7 Reasons – Restaurants Using an Independent Online Ordering Platfom

In this day and age, everyone has come to become digital nomads. We have gotten to grasp that just about anything we want can be obtained online just at a few clicks on our smartphones. Even the food we eat to satiate our grumbling stomach can be gotten online. The most significant reason regarding its usage is that its users can have access to food when and wherever one wants.

In the food service industry, consumers are starting to place their orders using the mobile ordering system rather than telephonically. Restaurants are also adopting the restaurant online ordering system to grow their customer base and business exponentially. When it comes to online ordering, the choice of technology used matters a lot in determining how successful you become.

The digital age has given many different business the ability to establish an online presence. Every restaurant will, for example, have a website on which at least the basic information is provided. This may include a menu and prices, plus booking information and details of offers, as well as location and contact details. If you offer online ordering – especially for take-out meals – you will likely have a section that deals with customer orders.

The subject of online ordering and takeaway orders is one that has had a lot of press lately as, at the time of writing, we are in the grip of the worldwide coronavirus pandemic. With people now obliged to remain in their homes, online orders are at an all-time high and many restaurants are now relying on takeaway orders.

After the current restrictions on movement are lifted, and restaurants and other such businesses are permitted to open once more, it is very likely that many people will continue to order online, having discovered the convenience of this method by necessity. Now, then, is the time for restaurants to look at signing up with a free online ordering platform, such as that which we provide. It really is free – there are no catches – and it’s very efficient too.

It also means that your telephones and computers will not be over-run with orders; we take the orders for you, and you get them forwarded in an efficient and manageable way. So, how can your restaurant benefit from using our online ordering service – CouchBistro? Let’s have a look at some of the advantages you will see straight away.

1. Making Things Easier

Using our online ordering system makes things easier for both you and the customer. You have a restaurant to run, after all, and having to deal with calls and orders is simply a distraction that you can do without. So, by using our online food platform, you know that the order will be taken correctly and accurately – without the need for a telephone call – and that the customer will be happy they have placed their order with you. Everything is confirmed automatically, so there’s limited chance of mistakes being made.

2. Potential for Bigger Orders

It has been found that people who order food online are more likely to order a greater amount than by other methods. Our online ordering system software will allow you to present your menu to customer in full, and you can also push extras and sides – and any special deals – using the system. This means your customers are likely to order more, and therefore spend more! In fact, surveys have shown that people who order online may spend as much as 20% more. So, that’s more income for you by doing nothing at all – sounds good doesn’t it?

3. Greater Online Exposure

By using our food delivery platform you are immediately giving your business greater exposure. Potential customers searching for the type of food you provide will find you more easily thanks to us, and you will get the benefit of customers who may not have found you before! Once again, we remind you it’s a free online delivery platform, there’s no catch – simply register, and we’ll put the wheels in motion!

4. Ahead of the Competition

By using our platform you are immediately putting your business ahead of any competing restaurants that do not use us. Once a customer uses our online food platform to order from a restaurant, they appreciate the convenience and will do so again. So, you will get repeat custom while your rivals are still using their antiquated, in-house ordering system which means customers hanging on the phone waiting for someone to answer! It’s a dead cert where keeping the customer satisfied is concerned!

5. Greater Reach

If you are currently doing takeaway orders you will have realised how much business is there, beyond your premises. You may have a decent-sized restaurant with a couple of hundred covers, for example, but that’s a limit. With online takeaway ordering the only limit is how far away you want to deliver! A great number of people prefer to eat in their homes rather than venture out to a restaurant, so you can expand your customer based instantly and easily by using our online ordering service.

6. Better Data Analysis

This may not be the first thing that comes to mind, but once you know the items people are most often ordering online, and those that rarely come up, you can concentrate on developing your menu to match these figures. By using our food delivery platform you will see clear patterns emerging, and may be able to streamline your products to make things even more efficient.

7. Guaranteed Orders

Nobody likes hanging on a telephone for more time than is necessary, but try ringing a popular, busy restaurant to place an order! With our online ordering system, there is no phone call involved. It’s all done online, via computer and the internet, and it’s quick, easy and straightforward for all involved. This method also means there’s less chance of mistakes being made as the customer will pick their order from the menu, and there’s no chance of mishearing the order. It makes sense in every way, so why not get in touch with us and we’ll answer any questions you might have about our website for ordering food?

The above are just a few reasons why you should consider signing up to use our online ordering solution, and as you will have seen by now, the most important factor in all of this is the convenience of the system.

As it is likely that your restaurant is currently closed for visitors and you are relying on takeaway orders to keep the business going, now is the ideal time for you to get in touch with us and see how we can help you increase your business quickly. We’re here to help, so let’s have a chat about things in more detail, and give your business a boost while you need it and for the future.

In the food service industry, consumers are starting to place their orders using the mobile ordering system rather than telephonically. Restaurants are also adopting the restaurant online ordering system to grow their customer base and business exponentially. When it comes to online ordering, the choice of technology used matters a lot in determining how successful you become.